Ottawa, Canada: Oct 1-4, 2025
 
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Alasdair Stuart-Bell Demystifies Designing for UXers in 2025

What’s it like to design for the world’s most critical users?

What Happens When You Design for the World’s Most Critical UX users?
} Oct 4, 2025   TBD / 30 MINUTES

Designing for UX professionals — the toughest, most opinionated audience — presents unique challenges, but also some of the most valuable lessons. In this talk, we’ll dive into the “messy middle” of early-stage product development, exploring how our team moved from dozens of interviews to distilling insights, wrestling with scope creep, and clustering themes into actionable focus areas. Along the way, we’ll reveal how real-world business realities, feasibility constraints, and shifting policy contexts reshaped what was possible.

Attendees will leave with practical strategies for making sense of large volumes of qualitative data, balancing idealism with pragmatism, and finding clarity when the problem space feels overwhelming. These lessons apply not only when designing for UXers, but in any project where the audience is highly engaged, deeply knowledgeable, and unafraid to critique.

Speaker Bio: Alasdair Stuart-Bell
Research UX

Alasdair is the Co-founder, Partner & HCI Lead at Jumping Elephants. where he helps organizations create exceptional user experiences that drive business results. A seasoned UX researcher and human-centered design leader, Alasdair led over 300 projects, bridging the user needs, business goals, and feasibility. His passion lies in translating research into impactful solutions that resonate with users and achieve measurable outcomes. He’s also a proud father of two, a volunteer, and an avid cook with a fondness for bow ties.

Follow Alasdair on LinkedIn .

Prior Presentations:

UX FOR INTRANETS (UXcamp 2011)
Nov 4, 2011 1:10pm

*Image credit: Alasdair Stuart-Bell and generative AI.

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