Lou Downe is the Latest Keynote of CanUX 2022

CanUX welcomes the Good Services author in 2022.

 Designing Good Services
} Nov 5, 2022   TBC / 45 MINUTES

What is a service?
We might think we all know the answer to this question but the confusion surrounding what services actually are and what makes a good one is one of the major reasons why organizations struggle to adopt user centred design.
In this talk, Lou will reveal the 15 Principles of Good Service Design from the bestselling book Good Services and show how we can easily recognize potential problems with our services and work towards fixing them.

• Learn how to identify and define services
• Understand the universal principles behind what makes a good service
• Spot problems in your service and learn practical strategies to fix them

 Speaker Bio: Lou Downe

Based out of London, England, Lou Downe is author of Good Services (2020), the bestselling book on how to design services that work, and the founding director of the School of Good Services, an organization that helps people to build the skills they need to design and scale great services.

Lou is the former Director of Design for the UK Government where they founded the discipline of service design, growing a 2000 strong team of designers into one of the largest, and most influential design teams in the UK – winning a Design of the Year award and a D&AD lifetime achievement award.

For more info, you can follow Lou on Twitter @loudowne.

*Image credit: Lou Downe