Meet our latest speaker: Shelley Bernstein

We’re delighted to have Shelley at CanUX for the first time.

Visitor Experience as a Catalyst for Institutional Change
Nov 7, 2015   9:45am / 25 MINUTES

Shelley will share stories about Brooklyn Museum intiatives, including a recent one that empowers visitors to ask questions using their mobile devices with experts answering incoming queries in real time. Through this process, the Museum has truly shifted to a user-centered and iterative approach for concept, design, and build. This project seeks to engage visitors more deeply and, in turn, provides the institution with an incredible opportunity to learn more directly from its audience to advance great institutional change.

Speaker Bio: Shelley Bernstein

Shelley Bernstein is the Vice Director of Digital Engagement & Technology at the Brooklyn Museum where she works to further the Museum’s community-oriented mission through digital projects.

In 2010, Shelley was named one of the 40 Under 40 in Crain’s New York Business and her work on the museum’s digital strategy has been featured in the New York Times. Under her guidance, Brooklyn Museum projects have won a Forrester Groundswell Award in the Social Impact category, and an American Association of Museums MUSE silver award in the Online Presence category. And while her award-winning work is internationally recognized for its creativity, community value and openness, it has also helped the museum become a frontrunner in involving and engaging audiences, as well as challenging the boundary between museum practices and the public they’re aimed at. As experience designers, we find her work quite relevant to our community as she personifies the visionary user researcher.

When she’s not at the office, Shelley can be found biking to work or driving her fire-engine-red ’74 VW Super Beetle in Red Hook, Brooklyn with her dog Teddy.

You can follow Shelley on Twitter @shell7.

*Image credit: CanUX & Elida Arrizza